PRIVACY POLICY

At Notifyer, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the platform.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

1. INFORMATION WE COLLECT

1.1 Personal Data

Personal Data is information that can be used to identify you individually, such as:

  • Email address
  • First name and last name
  • Phone number
  • Authentication credentials
  • Payment information (if applicable)
  • Usage data
  • Address, State, Province, ZIP/Postal code, City
  • Cookies and Usage Data

1.2 Service Usage Information

We collect information about how you use our Service, including:

  • Notification preferences and settings
  • Content of notification requests
  • Frequency and timing of notifications
  • Interaction data (which notifications you open, click on, or dismiss)
  • Feedback and survey responses
  • Customer support communications

1.3 Technical Information

We automatically collect certain information when you visit, use, or navigate our Platform. This information does not reveal your specific identity but may include:

  • Device and usage information
  • IP address
  • Browser and device characteristics
  • Operating system
  • Language preferences
  • Referring URLs
  • Device name
  • Country
  • Location
  • Information about how and when you use our Platform
  • Other technical information

1.4 Cookies and Similar Technologies

We may use cookies, web beacons, tracking pixels, and other tracking technologies to help customize our Service and improve your experience. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Service.

2. HOW WE USE YOUR INFORMATION

We use the information we collect or receive in the following ways:

  • To provide and maintain our Service. We use your information to deliver our platform's functionality, including managing your account, processing transactions, and sending notifications based on your preferences.
  • To personalize your experience. We use your information to understand how you use our Service so we can develop and improve it, and to provide personalized content based on your interests and preferences.
  • To improve our AI systems. We analyze user behavior and feedback to enhance our artificial intelligence algorithms and notification accuracy.
  • To communicate with you. We use your information to respond to your inquiries, provide customer support, and send you technical notices, updates, security alerts, and administrative messages.
  • To enforce our Terms and policies. We may use your information as part of our efforts to keep our Service safe and secure.
  • For marketing and promotional purposes. We may use your information to send you promotional communications about new features, offers, products, or services, including those of our partners, subject to your marketing preferences.
  • For research and analytics. We use information to better understand how users interact with our Service and to evaluate trends, usage patterns, and the effectiveness of our Service.
  • To protect our rights and prevent fraud. We use information to prevent, detect, investigate, and address security incidents, fraud, unauthorized access, and any other harmful activity.
  • To comply with legal obligations. We may process your information to comply with our legal obligations, including responding to legal requests and establishing, exercising, or defending legal claims.

2.1 Automated Decision Making and Profiling

We use automated decision-making and profiling techniques to provide our core Service functionality. This includes:

  • Analyzing your notification preferences to determine what content is relevant to you
  • Using algorithms to scan and summarize content from various sources
  • Determining the optimal timing and frequency of notifications based on your behavior
  • Personalizing notification content based on your past interactions

These processes are essential to providing our personalized notification service. You can adjust your notification preferences at any time through your account settings.

3. AI PROCESSING

Our Service fundamentally relies on artificial intelligence and machine learning technologies to process information and deliver personalized notifications. This involves:

  • Content Analysis: Our AI systems analyze your notification requests and preferences to understand what information is relevant to you.
  • Source Monitoring: Our AI crawls various information sources to find content matching your stated interests.
  • Content Generation: Our AI summarizes and formats information into notifications tailored to your preferences.
  • Pattern Recognition: Our systems may learn from your behavior and feedback to improve notification relevance over time.
  • Natural Language Processing: We use NLP technologies to understand the meaning and context of your notification requests and the content we process.

As part of these processes, our AI systems may:

  • Access publicly available information from various sources
  • Create profiles of your interests based on your notification preferences
  • Use machine learning to improve notification accuracy and relevance
  • Retain and analyze notification performance data

We take reasonable measures to ensure our AI systems operate in a manner consistent with this Privacy Policy and applicable laws. However, AI technologies have inherent limitations, and we cannot guarantee that all notifications will be fully accurate or free from errors.

4. INFORMATION SHARING AND DISCLOSURE

We may share information in the following situations:

4.1 Service Providers

We may share your information with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf and require access to such information to do that work. Examples include:

  • Payment processors
  • Data analytics providers
  • Email delivery services
  • Customer support services
  • Hosting and cloud infrastructure providers
  • AI and machine learning service providers

These third parties are contractually obligated to use the personal information we share with them only for the purpose of providing services to us and to maintain appropriate security measures.

4.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your information may be transferred as part of such a transaction as permitted by law and/or contract. We cannot promise that an acquiring party or the merged entity will have the same privacy practices or treat your information the same as described in this Privacy Policy.

4.3 Legal Requirements

We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a court order or a subpoena (including in response to public authorities to meet national security or law enforcement requirements).

4.4 Vital Interests and Legal Rights

We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, or as evidence in litigation in which we are involved.

4.5 With Your Consent

We may share your personal information with third parties when you have given us your consent to do so.

4.6 Aggregated or Anonymized Data

We may share aggregated or anonymized information that cannot reasonably be used to identify you. For example, we may share analytics data to show trends about the use of our Service.

5. DATA RETENTION

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to:

  • Provide our Service to you
  • Comply with our legal obligations
  • Resolve disputes
  • Enforce our agreements

We also retain usage data for internal analysis purposes. Usage data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

We may retain notification request data and the resulting notifications for a period after your account is closed to improve our AI systems and comply with any legal obligations.

6. SECURITY OF YOUR INFORMATION

We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Service is at your own risk. You should only access the services within a secure environment.

Our security measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and audits
  • Employee access controls and training
  • Secure authentication mechanisms
  • Physical and electronic security measures for our servers
  • Regular monitoring for potential vulnerabilities and attacks

We regularly review our security practices to ensure they align with industry standards and legal requirements.

7. YOUR RIGHTS AND CHOICES

Depending on your location, you may have certain rights regarding your personal information. These may include:

7.1 Account Information

You can review and change your personal information by logging into the Service and visiting your account settings page. You may also contact us through the appropriate channels available on our website to request access to, correct, or delete any personal information that you have provided to us.

We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

7.2 Notification Preferences

You can adjust your notification preferences and frequency at any time through your account settings. Changes to your preferences may take up to 24 hours to take effect.

7.3 Communication Preferences

You can opt out of receiving promotional emails from us by following the unsubscribe instructions provided in those emails. You may also opt out by contacting us directly. Even if you opt out of receiving promotional emails, we may still send you non-promotional emails, such as those about your account or our ongoing business relations.

7.4 Cookies and Similar Technologies

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Service.

7.5 Do Not Track

Some browsers have a "Do Not Track" feature that signals to websites that you visit that you do not want to have your online activity tracked. Due to differences in how web browsers implement and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they are aware of them. We currently do not respond to Do Not Track signals.

7.6 Data Portability

You have the right to request a copy of your personal information in a structured, machine-readable format. You can exercise this right by contacting us through the appropriate channels on our website.

7.7 Deletion of Personal Information

You have the right to request that we delete your personal information in certain circumstances. To request deletion of your personal information, please contact us through the appropriate channels on our website.

Please note that in some cases, we may retain certain information as required by law or for legitimate business purposes. We may also retain cached or archived copies of your information for a certain period of time.

8. INTERNATIONAL DATA TRANSFERS

We are based in the United States and the information we collect is governed by U.S. law. If you are accessing our Service from outside the United States, please be aware that information collected through the Service may be transferred to, processed, stored, and used in the United States and other jurisdictions. Data protection laws in the U.S. and other jurisdictions may be different from those in your country of residence.

By using our Service or providing us with any information, you consent to the transfer, processing, storage, and use of your information in the United States and other countries, as set forth in this Privacy Policy.

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we ensure that such transfers comply with applicable laws, including through the use of Standard Contractual Clauses or other legally acceptable mechanisms.

9. CHILDREN'S PRIVACY

Our Service is not directed to children under 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from children without verification of parental consent, we take steps to remove that information from our servers.

If we need to rely on consent as a legal basis for processing your information and your country requires consent from a parent, we may require your parent's consent before we collect and use that information.

10. THIRD-PARTY WEBSITES AND SERVICES

Our Service may contain links to other websites, applications, or services that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Additionally, our Service may integrate with third-party services to provide certain features. Your use of these third-party integrations may result in the collection or sharing of information about you by these third-party services.

11. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These include:

  • Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the categories of sources from which that information was collected, the business purpose for collecting the information, and the categories of third parties with whom we share the information.
  • Right to Delete: You have the right to request that we delete personal information about you that we have collected.
  • Right to Correct: You have the right to request correction of inaccurate personal information.
  • Right to Opt-Out of Sale or Sharing: You have the right to opt-out of the sale of your personal information, or the sharing of your personal information for cross-context behavioral advertising purposes.
  • Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information to specified purposes.
  • Right to Non-Discrimination: You have the right not to be discriminated against for exercising your privacy rights.

To exercise your rights, you may contact us using the contact information provided on our website. We will respond to your request within the timeframe required by applicable law.

We do not sell personal information as the term "sell" is traditionally understood. However, we may share information with third parties for analytics, marketing, or advertising purposes. To the extent this sharing is considered a "sale" or "sharing" under California law, you can exercise your right to opt-out by contacting us.

12. CHANGES TO THIS PRIVACY POLICY

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the bottom of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If we make material changes to this policy, we will notify you either through the email address you have provided us or by placing a prominent notice on our website.

13. DATA PROTECTION OFFICER

We have appointed a Data Protection Officer (DPO) who is responsible for overseeing questions in relation to this Privacy Policy. If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact our DPO through the appropriate channels available on our website.

14. CONTACT US

If you have any questions about this Privacy Policy or our privacy practices, please contact us through the appropriate channels available on our website.

We will respond to your inquiry as soon as possible, but no later than 30 days from the date of receipt.

Last Updated: July 1, 2023